DriveU just wrapped up one of its biggest pre-diwali week yet, powered by record demand across 10 cities. From Bengaluru to Kolkata, trip requests surged as people hit the roads for pre-Diwali celebrations, shopping sprees, and family gatherings.
Diwali, one of India's most cherished festivals, always brings with it a season of travel, from visiting loved ones to last-minute shopping trips. This year was no exception. In fact, DriveU recorded a 14% increase in trip requests during pre-Diwali week, reflecting how more people are choosing to hire drivers instead of driving themselves through festive traffic.
But beyond the numbers, this week stood out for another reason — its impact on our driver-partners.
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Last week, DriveU generated Rs 1.82 crore in earnings for active driver-partners, serving over 24,300 car owners across India. On average, each partner earned about Rs 175 per hour during this high-demand period, with net incentives totaling Rs 5.34 lakh.
“These figures show that DriveU continues to be India’s preferred on-demand driver service during the festive season,” said Rahm Shastry, Co-founder and CEO of DriveU. “Our partners are the real heroes who keep India moving safely and comfortably, even during the busiest times of the year. It’s heartening to see them earn well right before Diwali.”
To keep pace with high demand, our operation team leaned heavily on advance planning and were proactive in resolving any fulfilment issues in real time.
Last week, DriveU trips surged across categories including Don’t Drink and Drive (DDND) rides to shopping runs and outstation journeys. Whether it was a shopping marathon, or a family trip to the hometown, DriveU was there to make every journey safer and stress-free.
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Because at the heart of every Diwali — between the lighting of the first diya and the quiet pride of a completed rangoli — are people on the move. And this year, we're proud to have powered those journeys, helping thousands reach home, celebrate together, and light up our driver-partners festive week with big earnings and even bigger smiles.
